Promodata streamlines promotional product data management in Australia and New Zealand

Streamlining Promotional Products Data
in Australia & New Zealand

Promodata is a centralised data resource that simplifies product information management

Promotional product supplier data comes in many forms and differs according to how products are decorated and the systems suppliers use.  This makes it extremely difficult for distributors to manage and present multiple supplier data in a single and consistent way.  This in turn effects the end buyer’s customer experience.  The online customer experience expected by today’s customers is often years behind in the online world of promo. 

Promodata has been created to streamline the data flow from suppliers to distributors. It turns complex and different data formats into a consistent and uniform data set which then can be used in websites and order management systems. This allows distributors provide better search functionality, online stock checks automated product pricing updates. This saves distributors admin time and improves the end user/customer experience.

Promodata 101

55,000+
Products

Full access to all promotional items, images and prices is available via an API feed for use in Distributor quoting and job management platforms as well as websites.
Promodata is the datasource that populates APPA Search

32,000+
items via API

API connected Supplier catalogues & prices are checked every 24 hours for updates. This ensures data accuracy for Distributors and less data management for Suppliers.

API Suppliers can also connect live inventory to their feed.

107 Supplier Databases

…and growing rapidly
APPA Supplier Members across Australia and New Zealand experience exposure, operational and transactional benefits by making their product catalogues available in Promodata

API CONNECTED SUPPLIERS INCLUDE…

Promo Industry – Channel Pricing

FREE API Trial – for Promotional Products Distributors

A free trial of the Promodata API feed (with limited access) is available for Distributors
to test integration with your desired platform or website.

Suppliers

Contributing to Promodata is no charge to APPA Supplier Members

Free

Distributor Platforms

For internal cloud-based business systems and quoting platforms

$100

/ month
+ GST (AUD)

Distributor Websites

For consumer/public facing websites
(Multi-site discount is available)

$100

/ month
+ GST (AUD)

What is Promodata?

Promodata is a central promotional product database that is updated on a daily basis (suppliers using API’s) or manually (non API suppliers). The database takes the many formats of supplier data and converts it into a single format which makes it much easier to manage on websites and in back-end quoting and job management systems..

The objective of Promodata is simple – to improve the data interface between suppliers and distributors for the purpose of making the sale of promotional products easier and more profitable for all channels.